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Full-Service Social Media & E-Commerce Launch for Real Estate Agent

Project type

Social Media Management and Website Management

Date

10/2022

Location

Tampa, FL

Budget: $1500/month
This client was more than just a real estate professional—she was also a visionary entrepreneur who wanted to create an e-commerce brand alongside her real estate business. Our task was to not only manage her real estate content on social media, but to also help launch a secondary brand selling custom t-shirts for other agents via an integrated online store.

We created daily custom content, developed strategic captions, and managed consistent posting across multiple platforms. In addition, we held weekly analytics meetings to track growth, engagement, and adjust strategy in real-time. We also designed and built her e-commerce platform from scratch, aligning her store’s look and voice with her existing brand.

What We Learned:
This project showed us how vital it is to stay organized when handling multiple business arms. It taught us to prioritize tasks effectively and keep communication flowing, especially when a business is scaling or transitioning. Despite only working together for four months due to a slow season in real estate, the experience gave us a firsthand look at how layered a client’s goals can be—and how critical it is to build systems that support both sides of their brand.

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